About Us

G3 Communications & Brands

G3 Communications is a digital media firm specializing in B2B marketing. With an expertise in publishing content across traditional and emerging channels, we work with our clients to develop custom content and marketing campaigns that are on point with brand messaging and optimized to drive leads and thought leadership.

Our fearless leaders

Andrew Gaffney


Sal LoSauro

VP & Chief Revenue Officer

Mike Santos

VP, Digital Marketing

Dawn Netelkos

Director of Operations

John Genzo

Creative Director

Tonya Vinas

Director of Content Strategy

Adam O'Brien

Director of Key Accounts

Our brands

Retail executives turn to Retail TouchPoints (RTP) to learn new trends, best practices and solutions — in areas such as marketing, merchandising, store operations,IT and supply chain — to guide them on their quest for long-term success. The online publication shares daily industry insights and retail case studies via short and long-form articles, blog posts, video and audio podcasts, and multiple weekly newsletters. RTP also conducts exclusive industry research, uncovering insights and tactics to help retailers create winning strategies, and hosts a variety of webinars and webinar series throughout the year, as well as the annual Retail Innovation Conference in New York City and the new Retail TouchPoints Live! @ RetailX event in Chicago.

Demand Gen Report (DGR) is a hub for breaking news, in-depth features, podcasts, blogs and industry insights for B2B marketing and sales professionals. The online publication covers the latest product innovations, captures thought-provoking perspectives from top industry thought leaders and offers unique insights into best practices for demand generation, account-based marketing, content marketing and more. DGR also conducts exclusive industry research and hosts a variety of webinars and webinar series throughout the year. The publication’s weekly newsletters reach over 45,000 subscribers, while it’s annual B2B Marketing Exchange and B2B Sales & Marketing Exchange events in Scottsdale and Boston, respectively, bring together over a thousand B2B marketers to learn about the latest trends and network with peers.

Content4Demand (C4D) is a business-to-business content strategy and content creation agency whose team of content marketing experts specializes in creating turnkey content to reach B2B buyers and developing foundational marketing strategies. Since its inception, C4D has provided B2B organizations with the strategies, frameworks and services to develop killer content and campaigns. The agency works with more than 100 different clients ranging from Fortune 500 brands to venture-backed startups.

ABM In Action (ABMIA) is the go-to source for cutting through the hype and getting real-world perspective from actual practitioners on Account-Based Marketing (ABM). The online publication covers the latest ABM tools, trend and best practices, as well as insights from industry thought leaders. ABMIA also publishes a quarterly e-zine of unique case studies and industry insights, and delivers a monthly email newsletter to subscribers.

Channel Marketer Report (CMR) is a targeted online publication covering the latest solutions, trends and strategies to help companies optimize their marketing, both to and through their partner networks. CMR also is the co-host of the annual ChannelWeek webinar series with Demand Gen Report and delivers a monthly email newsletter of fresh content to subscribers.

The B2B Marketing Exchange (B2BMX) — hosted by Demand Gen Report — is the premiere B2B marketing & sales event held annually in Scottsdale, Arizona. Rated a top B2B marketing conference by Forbes, #B2BMX brings marketers of all levels together to learn the latest trends and best practices in content marketing, demand generation, account-based marketing, channel marketing, sales enablement and digital strategy.

B2B Sales & Marketing Exchange (B2BSMX) — Building on the success of its B2B Marketing Exchange, Demand Gen Report partnered with Terminus’ FlipMyFunnel conference and The Pedowitz Group’s REVTalks event to bring three premier programs under one roof. Hosted in Boston, the event focuses on ABM, revenue marketing, demand generation and sales enablement. Attendees will hear first-hand accounts on how sales and marketing teams coordinated and collaborated to better engage target accounts and provided relevant and high-value experiences at each stage of the buying cycle.

The Retail Innovation Conference (RIC) — hosted by Retail TouchPoints — is an educational and networking event that aims to help retailers think differently by spotlighting the disruptors who are driving business success. Held in New York City annually, RIC features presentations from retail executives and industry thought leaders across four tracks: Digital Strategies, Marketing/Customer Engagement, Customer Experience and Operational/Planning.
Retail TouchPoints Live! @ RetailX — Retail TouchPoints recently partnered with the new RetailX event in Chicago to bring attendees a forum that addresses the convergence of physical and digital shopping experiences. Retail TouchPoints Live! @ RetailX is an educational event featuring three content tracks that cover the next gen store, omnichannel strategies and omnichannel optimization.